What is a Sales Agency agreement ?
A Sales Agency agreement is a contract that is entered into between a sales agent and a corporation. When a firm contracts a sales agency to advertise and sell its goods and services on their behalf, such an agreement is required. The goal of this agreement is to protect the interests of both the firm and the sales agency. It specifies the sale and payment terms, as well as the sales agent’s responsibilities. It is a legally binding contract that can be used in court to settle any disagreements between the agent and the corporation.
Why use a Sales Agency agreement ?
Sales agents can help companies locate new markets, drive growth, increase sales, and promote the principal’s goods or services.
A sales agent may also negotiate and enter into agreements on the principal’s behalf. Any agreement made through the agent is legally binding. The sales representative will be paid a certain fee or commission in exchange for their efforts.
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